In the course of selling tickets or other merchandise, we may collect and maintain certain personal information that will help us to more efficiently perform various transactions. In most instances, we are required to collect your personal information for processing on behalf of certain entertainment organizations and venues (an “Event Host”) as part of our contractual relationship with them. Of course, if you wish to purchase tickets to an event and remain anonymous, you may purchase your tickets in person, directly through the Event Host’s box office.
We collect personal information you choose to provide during utilization of Company Services such as becoming a registered user, purchasing tickets or admission to an event or venue, signing up for or subscribing for products or services or participating in special promotions. The information we collect may include, but is not limited to:
City, Postcode, Country
Payment Card Information
IP addresses, and
Technical Information & Cookies. When you use Company Services, including the Website, we use software tools, including but not limited to “Cookies” (small amounts of data which include a unique string of characters sent to your browser or application from a website’s computers and stored on your computer’s or device’s storage), web beacons (technology used to track activity, also known as pixel tags) and similar technologies, to collect a variety of information, for example the IP address of the computer or device used to access a Company Service, the type of internet browser or operating system used to access a Company Service, the date and duration of a website visit or the Internet Protocol address used to access the website. We use such technical information for internal purposes, for example to study and improve the response times of our Company Services, understand how certain features of our Company Services are used, identify the geographic region our visitors are contacting us from, and determine how many people visit our Company Services at any given time. Yatra Mart may also utilize The Adobe Flash Player (“Flash”), and Flash “cookies”, during your use of the Website. Flash is an application and web tool that allows for rapid development of dynamic content. Flash uses technology to remember settings, preferences and usages similar to cookies but are managed through an interface different than the one provided by your web browser.
Third Party Cookies and Network Advertisers. We may allow and use select third parties, such as those who deliver advertisements or provide other services associated with Company Services, to place cookies on your computer’s or device’s storage. Network advertisers may use information (not including your name, address email address or telephone number) about your visits to the Website and other websites in order to provide advertisements about goods and services of interest to you. These companies may also use non-cookie technologies to recognize your computer or device and/or to collect and record information about your web surfing activity including your activities on or off Company Services. Please keep in mind that your web browser may not permit you to block the use of these non-cookie technologies, and those browser settings that block cookies may have no effect on such techniques. You may learn more about network advertising industry practices and opt out of targeted behavioral advertising from many major third party network advertisers and to know your choices about not having this information used by these companies,.
Location Data. When you use Company Services we may solicit your permission to collect your location data. Some features within our Services may only function upon confirmation of your location, and therefore such features will not be available if you choose not to provide your location data to us. The specificity of the location data collected may depend on a number of factors, including the device you are using (e.g., laptop, smartphone, tablet) and how you are connected to the Internet (e.g., via cable broadband connection, Wi-Fi). If you enable location services for our Company Services, we may collect location data periodically as you use or leave open our Company Services. We use such location information for internal purposes and to improve your Company Services experience. We may associate such location information with personal information you provide to us as described in Section 1 above, in which case we will treat such associated information as personal information. Depending on the platform you use to access our Services (e.g., Apple’s iOS, Google’s Android) you may be able to control whether location data is collected from within “Settings” or other controls on your wireless device or applicable Company Service (e.g. application).
Device ID. When you use certain Company Services, we or our Service Provider, may collect your unique device ID. We may use such information for internal purposes and to provide you a better Company Services experience. We may associate Device ID with personal information you provide to us as described in Section 1 above, in which case we will treat such associated information as personal information.
Aggregated and Anonymous Information. This information is not linked to personal information that can identify you or another individual person. Amongst other reasons, this information may be shared for analytics advertising purposes. As with many websites, we use Google Analytics to understand how you and other visitors engage with Company Services. If you don’t want Analytics to be used in your browser, you can install the Google Analytics.
Business Transfers. As time passes, Yatra Mart or its subsidiaries may be sold along with its assets, or other corporate transactions may occur. In such a case, our customer information may be one of the business assets we transfer.
Yatra Mart utilizes Email as a vital and primary communication channel with registered users of Company Services. By providing us with your Email address, you grant to Yatra Mart (and its service providers) permission to communicate with you via Email for any purposes Yatra Mart determines to be relevant to your use of its Company Services or your relationship with Yatra Mart, including, but not limited to, system messages, product updates, service announcements and other marketing messages you have elected to receive. You may opt out of receiving any marketing messages that we may send to you.
Users who do not wish to receive marketing Emails are requested to contact Yatra Mart via Email (Care@Yatra Mart). Users are not able to unsubscribe from system messages, product updates and service announcements, which contain important information about service notices and responsibilities. Yatra Mart occasionally communicates with its users via Email to provide information about requested services and regarding issues related to their account.
In addition to providing a mechanism for users to opt-out of marketing emails, Yatra Mart strives to provide users with access to their personal information. Users can access, update, correct or delete their personal information by logging into their account on the Yatra Mart website or other Company Service, as applicable. In many cases, users may also be able to access, update, correct or delete personal information on Event Host websites.